La Mademoiselle Macaron
Branding, Illustration, Menu, and Packaging Design for a French Macaron Bakery. La Mademoiselle Macaron is a french macaron shop, tea room & bakery located in Mullica Hill, New Jersey. I created the original logo & branding for the shop and have continued to build out the brand aesthetic over 4 years with a variety of packaging designs, menu designs, and additional materials commissioned by the owner over the years.
The designs commissioned often revolve around the French Rococo aesthetic, to create an experience that you are transported in time and space to a Parisian tea room, and often incorporate pastels, gold or silver foiling, ornate borders, florals, and hand-drawn or watercolor elements that I create myself.
Examples of hand-drawn macaron elements for a seasonal flavor card
Digitally Illustrated Seasonal Menu Design Templates (Canva Editable)
Tea Time Menu Design For La Mademoiselle Macaron
Custom packaging designs were created to technical specifications and using multi-layer processes for foiling using hand-drawn elements and illustrator to reflect different seasonal moods and themes.
